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Orange Austria is an Austrian mobile network operator. It started its business in 1998 as owner of the third GSM license of the country, and the first provider operating in the GSM 1800 band. Since 2004, Orange (previously known as ONE) successfully applied for a UMTS-License and offers since 2005 also UMTS Services. ONE's logo was a blue circle. It was rebranded Orange on 22 September 2008.
With 1.9 million customers (including approximately 180,000 Tele2mobil customers) it is Austria's third largest provider with a market share of 20%. Orange cooperates with UPC Telekabel (a Liberty Global company) for landline and ISP offers.
On 3 February 2012, Hutchison Whampoa announced that it has bought all of Orange Austria for US$1.7 billion. The combined business will create a mobile carrier with 2.8 million customers and more than 20 percent market share in Austria.
Orange Austria is owned by:
On 3 February 2012, Hutchison 3G Austria acquired 100% stake of Orange Austria from Mid Europa and France Telecom for US$1.7 billion. JPMorgan Chase advised Hutchison on the deal, while Morgan Stanley advised France Telecom and Mid Europa Partners.
Since 2005, Orange Austria initiated two subsidiary discount companies, Yesss and Eety.
Yesss offers prepaid-services with various conditions. It shares the network with Orange Austria and operates under the network-codes 6998 and recently 681. The instant success of Yesss made Orange Austria's competitor A1 initiate a similar offer called BoB in 2006. Yesss itself offers neither cheap phones nor any kind of bonus-system. From time to time, there are special offers in cooperation with the supermarket Hofer.
At its beginning, some of the Austrian mobile providers protested, because Yesss operates a free unlocking service and describes how to remove the SIM lock from different phone models.
Eety is pretty similar to Yesss, but very dedicated to emigrants and guest workers. It offers localisation and support in many eastern- and south-European languages and offers low rates for calls to this areas. Also calls to the UK/USA are very cheap. If you travel to Austria you can order the new eety basic sim card at eety.eu
Other Austrian mobile providers
- Hutchison Whampoa to Buy Orange Austria for $1.7 Billion NY Times FEBRUARY 3, 2012
- Press releases - Mid Europa Partners, mideuropa.com
- Li Ka-Shing’s Hutchison Whampoa Buys Orange Austria In $1.7 Billion Deal Bloomberg by Mark Lee and Cornelius Rahn, February 3, 2012
- Hutchison Whampoa to Buy Orange Austria for $1.7 Billion WSJ February 3, 2012
- (German) Orange Austria Website, orange.at
- (German) Yesss Website, yesss.at
- (German) Eety Website, eety.at
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